United States Attorney Jacqueline C. Romero and FBI Philadelphia Special Agent in Charge Wayne A. Jacobs announced their offices are seeking to identify potential victims of an online child exploitation scheme, which originated in California and is believed to have victimized minor females in Pennsylvania, North Carolina and elsewhere, starting as early as 2014.

The agencies announced the effort in March.

The defendant in the investigation, John Douglas Burch, a resident of the Santa Monica, Calif. area, has been charged by federal indictment in the Eastern District of Pennsylvania with allegedly traveling to engage in illicit sexual conduct and enticement of a minor to engage in sexually explicit conduct and prostitution, according to authorities.

Between 2014 and 2024, Burch allegedly was active on numerous online applications, including KIK, Omegle, Snapchat, Telegram, Facebook, Instagram, Twitter, Reddit, Discord, Seeking Arrangements, and Fetlife, and may be known by the following usernames: “Burch”; “Mstr_trainer”; “Just 9x6.5a”; “Notyourfitguru”; “@TheBurch9567”; “NOTYOURFITGURU”; “@food_is_not_enemy”; “@notyourfitguru2”; “@not_your_fit_guru_original”; “@backup_notyourfitguru.”

“If you, your family member, or anyone that you know has had contact with this individual or any of the usernames above and would like to report a crime, contact the FBI via email at BurchVictims@fbi.gov.

Additional resources and information include:

•DOJ Office for Victims of Crime - Help for Victims

•National Safe Place Network

•National Child Traumatic Stress Network

•National Suicide Prevention Lifeline | 800-273-8255

•Rape, Abuse & Incest National Network

•National Center for Missing & Exploited Children